Let’s make it an even half-dozen articles in a row devoted to various aspects of email marketing, shall we? You can see the previous five here, along with my other…
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Where is B2B marketing headed? 7 predictions for 2018
End-of-the-year predictions are a dangerous business. I will take the risk and just hope that at the end of 2018, no one looks back to call me on it! B2B…
Read More5 smart ways to use social media for knowledge sharing
The last decade in the business world has brought out knowledge management as one of the burning concepts among both small and large sized enterprises. In the era of millennials…
Read MoreTake the lead, deliver the future, and rise to the top in four stages
Lesson for leaders Imagine the near future, the world of 2025. People’s digital steps will be triggers that deliver the best knowledge, tools, and commercial choices. Without being…
Read MoreTech surrounds us, so use the best of it to succeed immediately
Lesson for leaders We are invisibly surrounded by the world’s best tech. Adding remote control makes it accessible. Then active resources can switch users to what they need in…
Read MoreLead exponential growth: everyone achieves above their full potential
Lesson for leaders The world has changed. Exponential growth publishing can embed the best choices inside our digital activities. Publishing and media can become the heart of how everyone…
Read MoreNew exponential publishing drives business growth and revenues
Lesson for leaders How can publishers switch from being disrupted to exponential growth that disrupts others? In a growing range of businesses, exponential growth disruption wins. When an exponential competitor…
Read MoreDo you need different kinds of video for sales enablement?
Vidyard recently published an infographic that cleverly maps 12 types of video productions (explainers, product info, chalk talks, personalized, etc.) to the customer life cycle and suggests appropriate levels of production…
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