Inflation has been a hot topic lately. CFOs, management teams, and business owners have been working tirelessly to understand rising input costs and the strategies and tactics they can take…
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How Technology Will Make a Sustainable Impact in the Future
Will the technological revolution bring with it a more sustainable future? As businesses transition to increasingly digital operations, they typically increase their efficiency. There’s an argument to be made that…
Read More4 Ways to reduce small business debt
Are you in the process of paying down debt on your small business? Maybe you’ve had to turn to your charge cards or maybe you had to take out a…
Read More4 tips for budding entrepreneurs trying to get capital
Entrepreneurs have a lot of challenges, but there are also a lot of potential rewards to make the difficult journey worth it. One of those challenges is seeking the capital…
Read MorePromotional Products Work Week
Next week is “Promotional Products Work Week”! It will take place May 14 – 18, 2018. It is promoted each year by the Promotional Products International Association. This annual event…
Read MoreWhat is holding you back in digital marketing?
My days are divided between teaching professionals how to change their careers and teaching companies how to change their cultures–both of whom want to embrace digital marketing. But it takes…
Read MoreBusiness video trends worth noting in 2018
If you’re calculating, or recalculating, this year’s video content marketing strategy, Vidyard’s 2017 Video in Business Benchmark Report suggests some practical business video trends worth your attention. The report’s insights are…
Read More4 fears that prevent you from starting your own business
Starting your own business sounds great until you think too long and hard and feel bogged down by all of the things that could go wrong. While 70 percent of…
Read MoreShould your positioning statement be a video?
“Okay, I know what we are talking about. I get it.” That’s the only response you want to your positioning statement, according to Gartner research analyst Hank Barnes, who has…
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