Some businesses have successfully worked with remote teams for years, while others have been forced by the pandemic to adapt quickly. While the perks of working remotely and collaborating with…
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How to Achieve Digital Marketing ROI: The Website Audit You Need
There are many reasons why your website may not be pulling its weight as part of your digital marketing. I’ve outlined a few of the most common — and critical…
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Leadership In A Time Of Flux
I hope you, your families and friends continue to be well, safe and healthy. And I hope that you were able to enjoy some down-time over the July 4 holiday…
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Is a Completely Remote Organization Possible? Here’s What We’ve Learned So Far
I waited until the last possible second, but it’s now my turn. I take a deep breath – gather my emotions – and reach for an invisible pen. What I’m…
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Why COVID-19 Has Made Digital Selling a Priority
When it comes to digital transformation in B2B marketing and sales, marketing has led the way in recent years. But now B2B sales teams are finding that they need get…
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Chatbots in the Post-Pandemic Era
V00:2300:27J Joseph Weizenbaum, a venerated pioneer at MIT AI Labs demonstrated the first chatbot in 1966. He named her Eliza after the leading character in My Fair Lady. In the play, Prof. Henry Higgins transforms…
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10 B2B Marketing Strategies for a World Without Face-to-Face Events
The pandemic has taken away one of B2B marketing’s steadiest, most reliable sources of lead generation and customer engagement, on a global basis. What’s to be done? It’s not easy…
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Consultants Collective Conversations: The Third Wave is Coming. Are You Ready?
Our recent research on the challenges and long-term effects of COVID-19 to businesses, leaders and employees clearly shows there is and will continue to be a tremendous focus on modifying…
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5 Fraud Detection Strategies Every Ecommerce Store Should Use
The game continues to change in the eCommerce space as fraudsters get more intelligent by the day. There is a lot of risk exposure for eCommerce stores due to the…
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Big Data and Your Bottom Line
Billions of people around the world use and interact with e-commerce sites every day. In the process, data is accumulated at levels never before possible. Through collection and analysis of…
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