Ask any experienced marketer and they will tell you that the key to selling anything is knowing what your customer is hoping to achieve. In the digital world, this means…
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Keith Coppersmith
5 Ways Software Integration can Influence the Future of Manufacturing
Digital transformation has become one of the most important drivers of success in the modern business world, but in the increasingly competitive manufacturing industry, it can mean the difference between…
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Effective Ways to Overcome Funding Challenges for Your Startup
To launch a brand-new company in an entrepreneurial day and age means to set the stage for financial freedom and a thriving career as a business owner. It also means…
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Key Benefits the Right Domain Name Adds to your Brand
Choosing a spotless domain name is crucial for improving your digital marketing efforts. A domain name is far more than your site’s address. It’s a differentiating factor between building a…
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Tech Tips to Improve Your Client Communications Strategy
Quality and effortless communication is the nerve center of retaining loyal clients. However, with the rapid tech evolution, your clients’ demands have changed. Quarterly in-person meetings or phone calls are…
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7 ways 5G will boost productivity and economic growth
5G is the latest generation of mobile network technology. It’s set to improve data speeds, reduce connection times and pave the way to a superfast hyper-connectivity of all things. The…
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5 Best Practices to Protect Your Business from Data Leaks
Nowadays, there is no telling where the next cyber-attack might come from. Worse yet, the next one might even cripple your business, ruin your brand’s reputation, and drive your customers…
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How Can Mass Customization Work for Small Businesses?
In 1909, Henry Ford said that the buyers could have their car painted in any color they wanted, as long as it was black. This statement has been reinterpreted for…
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How Technology Makes Entrepreneurship Easier Than Ever Before
Launching a company is not all about having a killer business idea. There are numerous complex and time-consuming aspects that you will need to consider, such as bookkeeping, logistics, legal…
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How Technology is Revolutionizing the Financial Services Industry and Improving the Customer Experience
Technology has become an inextricable part of every industry, and has revolutionized the financial industry. Advances in fintech have improved efficiency and effectiveness for both the industry and customers alike….
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