Organizations are increasingly under pressure from consumer expectations and data privacy regulations to protect customer data and ensure it is used responsibly. As consumers witness the rise of tech conglomerates…
Read More
Agile Leaders, Thriving Talent
This edition’s featured article, The Real Secret To Retaining Talent (Harvard Business Review, March-April 2022), spurs us to consider our opportunity and obligation to make our colleagues feel special. Thoughtful, creative and…
Read More
Climate Change Hits the Boardroom
SEC Proposed Rules to Enhance and Standardize Climate-Related Disclosures for Investors Under Review Mean New Board Roles Ahead In March, the Securities and Exchange Commission proposed rule changes that would require…
Read More
Is There a Better Way to Manage Website Cookies?
If you spend any time browsing the web these days and going beyond your everyday favorite sites, you have no doubt come across the incessant cookie permission popups that seem…
Read More
Five Questions to Help You Explain Complex Ideas
The need to explain complex ideas is not particularly new, however, it seems as if everything fits into that category now. Here are three reasons that clear and concise messaging…
Read More
Smarter Cybersecurity
Some challenges are overcome by fixing structural flaws in cybersecurity math and methods. For example, learn the value of improving dependency analysis. Other challenges are overcome with organizational change leadership…
Read More
It’s Time to Develop a Video Strategy for Sales and Marketing
In former times, video content and budgets were largely incidental to B2B marketing strategies. Both sales and marketing organizations deployed video opportunistically to meet tactical objectives, but neither needed a…
Read More
Big B2B Marketing Ideas
In-person conferences are back! I recently had the pleasure of attending two B2B marketing events back-to-back. Both were hybrid, which is clearly the new standard for business events. But there’s…
Read More
Are We Moving Past Patchwork Privacy Laws?
It’s a crazy time to be a consumer. And a complicated time to be a marketer. (Which makes sense given what a crazy time it is to be an inhabitant…
Read More
The End of Roe v. Wade: What’s a Leader to Do?
It’s Time to Realize the Personal is Professional I was recently deeply troubled when a colleague, an expert in DEI, shared with me that at one of the tech companies…
Read More
