I am more and more frequently being asked by companies to take a look at their choices for their marketing technology. Because these are large companies, they usually have a…
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Digital marketing is less about knowledge than about bravery
I teach digital marketing to many different audiences each year, so you would think that I would place digital marketing knowledge at the top of the heap for leading to…
Read MoreHow to transform your workspace into a hub for millennials
Young blood is a resource that will keep your business functional and relevant — no matter what you do. However, as is the case with every new generation of workers, millennials…
Read MoreWhat does your site search mean for your reputation?
Some of you might believe that site search is important to raise your conversion rates and what to make search work. Others might be more resigned to the fact that…
Read MoreWhy every copywriter should understand SEO
For some, search engine optimization (SEO) is a second language, an essential tool in their marketing arsenal. But for others, it’s a dirty word: a point of confusion and something…
Read MoreMake your life easier with social media marketing tools and apps
It’s 2018! The new year is here and that means it is time for all those New Year’s resolutions. Most people make personal resolutions, but do you make resolutions about…
Read More15% of today’s jobs will be gone by 2030
It might be time to start thinking about a career change if you are in any of these types of jobs in the global workforce. It is crazy to think…
Read MoreArtificial intelligence: man with machine
In my last Biznology post, Man versus machine, I discussed how advances in AI are feeding a growing fear that machines may soon be doing our jobs better than us,…
Read MoreStudents are more into social media—is it good or bad?
Social media is the new way of communication and it is everywhere; its influence is far-reaching and deep. While adults still have control over the use of social media, young…
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