This week’s reading and listening focuses on the benefits of professional development, how to approach it and tools to facilitate success. There are perspectives on the hows and whys of…
Read MoreTED
10 most inspiring digital marketing stories of 2016
Digital marketing is an umbrella term for the marketing of products or services using a digital strategy, technologies and tactics that include search, paid advertising, social media, and many other properties. But…
Read MoreSearch: what is it good for?
How well does Search serve us? Something I believe we all take for granted, or overlook entirely, is the nature of search. When we think of searching for something, most of…
Read MoreAsking is essential in social media marketing
I know I promised a comprehensive HOWTO in last week’s blog post, Your social campaign needs 1000x followers but I was spending time with NPR over the weekend, as heard…
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