If it hasn’t happened to you in your career, it probably will. It, of course, is a rebrand. Whether you were on the wrong side of a trademark challenge, you…
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Your Next Big Step – Taking On The Vaccine
One of EE Voice’s most-played ― and most important ― past episodes featured crisis management expert Andy Gilman discussing communications in the face of COVID-19. Now, Andy joins the podcast to help listeners navigate the…
Read MoreThe Best of Settle Smarter: Rethinking Work-Life Balance – Season 1
Looking back at the year that was: 2020! Interview excerpts featuring some wonderful wisdom for tough times!
Read MoreSix Ways You Can Restore Harmony in Your Business as a Leader
At all levels, leaders are bestowed with the power to influence their employees. In the same manner, many leaders, especially women entrepreneurs, who lead and are responsible for what their…
Read MoreBudget Time For What You Value Most
Recent conversations with coaching clients and colleagues have increasingly focused on energy management, prioritization and adhering to (though not always) effective professional and personal boundaries. This is challenging in the…
Read More21st Century Leadership Letter
The Reckoning Call me nosy, but I couldn’t help but to listen in when my son and his two best friends were discussing their job prospects post college graduation next…
Read MoreMeet your community by hosting an IRL meetup
While influencers really want respect and to get compensated for their time and reputation and brands want visitors, subscribers, emails, followers, friends, Likes, conversions, sales, and ROI, there is something…
Read MoreWhy you need testimonials to persuade your customers
Everyone knows they need testimonials, but I recently saw a graphic example of how true this is. I have been helping a very smart client in their RFP process to…
Read MoreSteal this online reputation management process
Steal This Book, written by Abbie Hoffman in the 70s, mainly focused on ways to fight the government. Steal this Online Reputation Management process has the same goal but is mainly…
Read MoreOnline reputation management definition and process
Content marketing is online reputation management. Registering all your brand and personal domain names is online reputation management. Registering, populating, maintaining, and updating all your brand and personal social media…
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