Later this week, I’ll be presenting at Wordcamp in New York on the documents and processes that can help ensure your web development project runs smoothly and produces your desired…
Read Moreplanning
Why animation works for technology business video
Animation and technology explainers The extensive use of animation in “explainer” videos can be explained by the fact that 2-Minute Explainers originated in 2004 as computer files authored in Flash,…
Read More
How adaptive sourcing and digital transformation will put you in the winner’s circle
These days, everybody has a plan to transform his or her business. Big companies aim to make the way they deliver services and products and how they interact with customers…
Read More
Digital is plural
As companies embark on their digital transformation journeys, some tend to pursue that continuously moving target of binary perfection with the traditional mega-program enterprise approach: setting up a working group of…
Read More
3 insights from intelligent content conference
I had the great fortune to speak twice at the Intelligent Content Conference in Las Vegas on March 30. I said to a colleague there that the conference agenda fit…
Read More
Social media employee advocacy is the heartbeat of your company
Employee advocacy is the heartbeat of your company. Wait. Why are we talking about heartbeats and business? Does a company even have a heartbeat? For too many companies, their goal is…
Read More
