Gmail is a popular email platform with millions of users–and it’s no wonder. Packed with features, Gmail is a convenient and robust system for businesses who want access to the…
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Contactually is my secret weapon
A little over a year ago I wrote Contactually is a Flawed Secret Weapon. Is it still flawed? For the way I use it, yes; however, the folks at Contactually are…
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Earned-media micro-influencer marketing master class
Last Friday I mounted my ’95 K1100LT touring scooter and buzzed from the intense super-highways of Northern Virginia, into our Nation’s Capital, and then through the labyrinthine streets of Washington,…
Read MoreWhy email marketing still matters–and how to make it work
Andrew Schulkind recorded a webinar on how to make email marketing campaigns work for you. Unless you’re selling goods or services with a buying cycle of “right now” (like…
Read MoreEmail marketing still matters
Email marketing absolutely must still be a part of your content marketing tool kit. It may not be as sexy as “social selling,” or even SEO, but it fills in…
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