There’s a new word popping up in my conversations about the future of work: “returnship.” It seems to stand-in for a lot of questions: Who’s coming back to a physical office and when? (For…
Read Moreuber
Intentional inventing: own the intellectual property that leads the future
Lesson for leaders Innovations rule today’s world, so everyone wants to innovate. Innovations are filed for patenting and claimed as property before they are launched. If someone else had…
Read More
Digital herds
In his thought-provoking podcast Revisionist History, renowned author and speaker Malcolm Gladwell investigates what he calls “the overlooked and the misunderstood.” In one of its most captivating episodes, “The Big…
Read More
Creative strategies to improve your brand’s online reputation
Online reputation management is an area of marketing that often flies under the radar, but its impact on your business is much larger than you may think. In fact, 92%…
Read More
Delivery relevancy
We are living in times when our understanding of what is physical or digital as a product or a service gets foggier than ever. Things change, and what really matters…
Read More
How social media is changing what brands stand for
Our world has never been so divided by politics, with social media as a major catalyst for extreme opinions and reactions. Brands are being pulled into battles on what they…
Read More
Five habits of highly-effective entrepreneurs
Since birth, 918 New Zealanders (now in their 40s) have been the source of data for a research project looking at the relationship between genetic profiles and success, cleverly dubbed…
Read More
The market disruptor no one talks about
If you want an alternative to the usual gang of businesses cited from conference-room podiums as “disruptive,” I’d suggest a rarely mentioned candidate whose impact will far exceed taxicabs and…
Read MoreDigital casualties: digital diversity at the workplace
This is the third “digital casualties” post. You can read the first two here and here. As we transition to a workplace increasingly reliant on the so-called digital technologies, where…
Read MoreWhat the GM-Lyft deal tells you about changes in marketing
You probably saw the investment that GM made in Lyft. Maybe you wrote it off as another dinosaur brand trying to catch a wave with a good technology investment to…
Read More
