Andy Serwer is the managing editor over at Fortune magazine. Now, so you are aware I have a bias toward Fortune because I think that is just a good magazine….
Read MoreSocial Media Marketing
Meet My Friend Les …….. Les Izmore
I may have spoken about my friend Les Izmore here at Biznology in the past. If I have please forgive me but I think he needs to be the center…
Read MoreDo you measure social media with sales?
Does even the question seem odd to you? I mean, how can a blog entry or a social bookmark lead to a sale? I know that lots of social media…
Read MoreDo you understand what your customers are saying?
Over and over, you’re being told to listen to your customers, but do you understand what they are saying to you? Especially when we listen online, there’s lots of room…
Read MoreWhere should I host my blog?
If you’re thinking of starting a blog, one of your first decisions is where it should go. You hear about getting Movable Type or WordPress for your Web site. Or…
Read MoreAre you ready for Me 2.0?
Over a decade ago, Tom Peter’s wrote a visionary article in Fast Company entitled The Brand Called You, where he laid out the then startling proposition that ordinary people could…
Read MoreColor Inside the Social Media Lines
I had a great conversation with someone today who calls herself the Accidental Director of Communications for a church in St. Louis. I was first impressed with a church that…
Read MoreA Little Guerilla Marketing Among Friends
I am constantly being asked how marketers can take advantage of Facebook. The usual suspects that are trotted out (buy ads or send marketing messages to people) don’t seem to…
Read MoreGet inspired to blog with Blog Blazers
I frequently recommend to clients that they should start a blog. Not to every client, mind you–blogs aren’t for everyone–but many companies should. Sometimes, I can help them, but there…
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