That’s the question I was recently asked by a someone during a speaking appearance. He amplified the question–wondering who or what would come along to knock off Facebook. It was…
Read Moresocial media marketing
Register a domain name for every event on your calendar
Nobody wants to key in a complicated URL. When you include a domain or a URL in your advertisement, you either need to own that keyword phrase in Google search…
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Visitors hate ghost towns more than spammy posts
While social media experts like to tell their clients that the thing that visitors to their social media business properties hate the most is when they visit your company’s Facebook…
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Social media marketing isn’t a popularity contest
Businesses striving to bring in that lucrative ROI with social media often fall into trap of thinking that the more followers you have the more success your social campaigns will…
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Turn online prospects into customers in 5 steps
Getting people to visit your business online is a step in the right direction when it comes to digital marketing. Whether you are getting the thumbs up on Facebook or…
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The best automagical Twitter following tools for your business
Over the last few weeks, I have been sharing my tools and processes with you. If you haven’t read them yet, be sure to check out Social media content discovery and…
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Small business owners: 5 ways to go on vacation and not feel guilty about It
Small business owners are never really off the clock. In 2014, the majority of small business owners did not take a vacation at all. Even when they walk away from…
Read MoreHow you can grow your traffic and business–without Google
In my last Biznology post, I’d talked about what Google really doesn’t want you to know about search. But if search is falling, where else can you get qualified traffic…
Read MoreTackling social media: don’t do it all!
Facebook, Twitter, LinkedIn, YouTube, Instagram… the list of today’s social media platforms is alarmingly long. The bad news? It is nearly impossible to effectively use every social media platform to…
Read MoreChoosing metrics that drive content marketing ROI
This webinar is about how to measure your content marketing success. Only 1 in 4 professionals claim success with measurable ROI for Content Marketing (eMarketer). This webinar will cover proven approaches to quantify…
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