Let me just state for the record that I have never hated agencies, and I know many good ones. I certainly don’t hate them now that I own one myself….
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The Evolution of Social Media and E-Commerce
E-commerce has become an increasingly important part of the global retail framework as Internet access and adoption continues to grow worldwide. In 2020, more than two billion people around the…
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The great social media divide is coming. Is your company ready?
Last week, a post from social media management platform Sprout Social made me stop dead in my scrolling tracks. The post promoted new research that showed executives expect an increase…
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The Metaverse is Coming
The metaverse has been getting a lot of media attention recently, mainly because Mark Zuckerberg announced that Facebook plans to shift from being a social media company to a metaverse company….
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CIOs, CTOs and CROs are missing the social media boat
It is exceedingly rare that a Chief Information Officer, Chief Technology Officer or Chief Risk Officer takes an active interest in the management of social media at their organization. It…
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When Does a Personal Social Media Post Become the Company’s Business?
Adventures in the World of Social Media, Corporate Reputation & Blowback It’s every business leader’s nightmare: something an employee did on Twitter or Facebook or TikTok before joining the company,…
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Identity Management: Let’s address a gap in understanding
Last week marked the first Identity Management Day – a team effort from the National Cybersecurity Alliance and the Identity Defined Security Alliance. This day’s purpose: “to educate business leaders…
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Going Digital in a Pandemic: The Data Tells the Story
I love mucking around in a good data set, especially when it is super interesting. There are two such data sets that were released last week, and both of them…
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Social Media Strategy is a Game of Niches
By now you may have seen a post or three about the latest batch of Pew data on social media users (If you haven’t, check it out. As usual, it’s…
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Language Matters
Last week Volkswagen tried and failed at an April Fool’s prank that involved changing its name to “Voltswagen” in recognition of its belated line of electric vehicles. The name change was confirmed…
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