How (and, to be honest, if) you, your brand, your business, and services, your products, and your colleagues are portrayed in a simple Google search is the most important personal…
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Five social media courses make one social media strategy meal
When I was young and naïve pasta was called spaghetti, and it was the main course of dinner at home. Then I took my mom to Genoa on holiday and quickly discovered that…
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3 insights from intelligent content conference
I had the great fortune to speak twice at the Intelligent Content Conference in Las Vegas on March 30. I said to a colleague there that the conference agenda fit…
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Simple content optimization – SEO for when SEO doesn’t make sense
It’s not often that you’ll hear a content marketing guy tell you that a big investment in SEO isn’t for everyone. But if your marketing focus doesn’t include creating a…
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My 20 top social media marketing, search, and reputation business articles
I went into the historical analytics of the Biznology business blog and used the Google Analytics records from all the way back in 2012 through to today and these are the…
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My unbeatable process for building links
Yeah, I have gotten several emails lately trying to sell their unbeatable link-building process or asking me to reveal mine. I’m blushing. No, not from the compliment. Because my link-building…
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Interesting content marketing trends to watch for in 2017
Strategic content marketing is an integral part of successful businesses, both local and globally. Companies can no longer rely solely on face-to-face sales or word-of-mouth advertising. With CopyPress reporting that…
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My Best Biznology Blog Posts of 2016
Everyone’s doing clip shows this late into the year. My options were either doing a best of, “here’s what you might have missed,” list of articles, which I have chosen…
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Feed Google fresh sandwiches every day instead of Christmas dinner once-a-year
Why do search professionals scatter like roaches when the kitchen light comes on? Why is everyone acting so sneaky all the time? Why do SEO professionals skulk around dark alleyways,…
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The more the messier for content marketing SEO success
You need to spend only 20% of the time you do on your content marketing and marketing SEO than you’re doing — at least for now. Be quick, be messy,…
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