We know nobody likes to spend money, but at the same time nobody likes to spend money on something and then have that money wasted because the quality of the deliverable…
Read Moreinternet
Four tips to perfect your social listening skills
Social media is more important now to businesses, and it’s an evolving part of online behavior. What was once a way to connect with friends is now a way to…
Read More
Win lifestyle influencers over with generosity and attentiveness
It takes a lot of money to give you license to treat someone like crap. And they’ll still resent you and wish you dead. In the gig economy, the interview…
Read More
My 20 top social media marketing, search, and reputation business articles
I went into the historical analytics of the Biznology business blog and used the Google Analytics records from all the way back in 2012 through to today and these are the…
Read More
Digital fear or digital hope?
By many accounts, the oldest person alive now is Emma Morano—likely the only living person born in the 1800s. It’s mind-boggling to realize that the initial works on the New York subway system, the first…
Read More
Beyond the buzzwords
In our days, companies are wrestling with how to engage with their customers differently. Customer segmentation and what are known as customer journey maps are common ways to engage with…
Read More
Buy domain names for all your pages, products, and services
Major Hollywood movies have been having fun with domain names registered solely for a single movie. Yes, these movies often exceed $100M in costs, but they never used to have…
Read More
5 reasons B2B firms should invest in social media
Over the last ten years, there has been a profound change in the way business people make buying decisions, and social media is at the heart of this. Where buyers…
Read More
Cybersecurity in a hyper-connected smart city
In our days we read more stories than ever about the current size of the IoT field. The fact that we can connect any possible device on the Internet and…
Read More
Today’s online influencers are wicked tough
Back in 2006 when I started doing online public relations, blogger outreach was a minefield. Everyone was an INBOX-monitor and each pitch was a tentative toe into boggy turf. Landmine?…
Read More
