Advertisers have a challenging job of increasing recall and improving resonance with consumers. That is where promotional products, branded gifts, and giveaways shine. Perhaps that is why promotional products have…
Read MoreBritish Promotional Merchandise Association
How promotional merchandise magic can make the difference in your marketing campaigns
Promotional merchandise is one of the oldest types of promotions. Even in today’s digital world, promotional products and branded merchandise really do make a big impact on marketing campaigns. It…
Read MoreWhat promotional products are on your desk? [survey results]
When it comes to promotional products, there is one thing for sure, this marketing method and advertising tool has stood the test of time. Even in today’s highly competitive digital…
Read MoreHow brands use promotional clothing [infographic]
The British Promotional Merchandise Association (BPMA) often surveys people who have received promotional products to gauge their effectiveness! Their research helps to show businesses how well-branded merchandise can help promote…
Read MorePromotional products: making them effective branding tools for your business
Promotional products have really stood the test of time in the marketing world. You know them: they are those branded gifts that have your company’s name and or logo on…
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