There are some important things to consider if you want to take your fully realized and powerfully optimized site to the next level and give Google what it really wants:…
Read MoreAndroid (operating system)
Patchwork quilt stitch your marketing website tightly together using internal links and navigation (every page is sacred, every page is great, if a page is wasted, Google gets quite irate)
Google handles every internet page separately. Every page has its own unique PageRank and you can’t tell the success of a website based only the PR of it’s Default Index…
Read More
Slow and steady content-creation wins the Google Search race
Fully, generously, and even a little verbosely populating your website, your blog, your social media profiles, and your social media content is 100x more important to your success than “optimizing…
Read More
Your online reputation on Google is the direct result of the content you write on your website, your blogs, and on social media, over time
How (and, to be honest, if) you, your brand, your business, and services, your products, and your colleagues are portrayed in a simple Google search is the most important personal…
Read More
Influencer marketing tools of the trade
Off to the races! Dan Krueger and I just launched a new influencer marketing campaign on behalf of the best pure, extra virgin, raw cold pressed, and alkaline coconut oil, Skinny Coconut Oil….
Read More
Surefire Social introduces SurePulse “webmaster tools”
Surefire Social is about to offer an all-in-one social media, search, reputation, review, analytics tool in the form of SurePulse, now in beta. I get to play with a lot of…
Read More
Your website is wearing mom jeans and shoulder pads
Pearson Education reached out to me to read and make make notes on Mike Moran’s and James Mathewson’s upcoming book, Outside-In Marketing. I go through it, paragraph by paragraph, and write notes on…
Read More
I put my Sales money where my CRM mouth is
$300 and a year later I spent on Salesforce without using it and that was enough. No matter what I did, I couldn’t cotton to the universally-adored customer relationship management (CRM)…
Read More
Top tools to keep your contacts in order . . . in theory
I’m always struggling with my contacts. I think I have too many now. 23,515 on my Gerriscorp.com Google Apps account and an infinity of bloated contacts that are doubling, tripling,…
Read More
3 project management tools for your distributed business
I have been exploring business tools pretty consistently over the last three months, including Tools I use to amplify social campaigns, IF you haven’t THEN you should use IFTTT for social, GetResponse makes…
Read More
