Are your business blogging efforts actually working against you? Bad strategies and poor planning means that many corporate blogs fizzle out before they sizzle. Here are the seven of the most common blogging blunders I see……
Read MoreUncategorized
Getting lithe with a little help from my FitBit friends
I was an early adopter of FitBit devices: Fitbit Tracker, Fitbit Ultra, Fitbit One, and now my Fitbit Flex. At first I did it for me, then I did it because it shared my…
Read MoreWhat the BlackBerry Twitter debacle taught us about social media
If you’ve been online in the last few weeks, you probably heard that BlackBerry made a pretty silly mistake on Twitter. Check out the small detail in the lower righthand…
Read MoreMobile will disrupt your industry: 3 ways to protect your business
How important is mobile for marketing your business in 2015? If you’ve read any of my past posts, you should know the answer is “extremely important.” According to the Economist,…
Read More
3 simple tips to build good local links
Links from other websites are essential for search optimization and improving your website’s search visibility. However, building worthwhile links is also very difficult and time-consuming, making it easy for some…
Read More
A reminder that you live in the future
Look around you. Very few of you are really living the dream that living in the future affords you. Do you spend your work week in an office at a…
Read MoreA more personal approach to content marketing
One of the great advantages small businesses have over large corporations is the way their size makes a personalized customer experience so much easier to offer. Gone are the layers…
Read More9 Ways to reboot your digital marketing for the new year
I love January. Not for its weather, mind you (I live in New Jersey, after all). I love it because it means a reboot of all of my digital media…
Read MoreWhy transparency is essential for building corporate brand trust
The growing demand for greater corporate transparency, especially among Millennials, should not be news to anyone. Trust in business has reached new lows, as reported by the latest 2014 Edelman…
Read More
You’re doing a terrible job with search and social
My consulting includes doing very deep, thorough, site audits. I’m looking for issues that have been recently killing their recent performance on search. All of my clients are convinced that…
Read More
