Today I had an epiphany of sorts. A revelation, if you will. The result of these great new truths in my life were the following; a panic attack, followed by…
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Why small businesses need search
Time was that there was no easy way to promote a small business. Everything cost buckets of money and that was the one thing that small businesses never had. If…
Read MorePodcast with SEO 101
Several weeks ago, I was able to sit down for an interview on SEO 101 on Webmaster Radio. It’s taken me quite a while to post this link, but I…
Read MoreChapter Excerpt for Search Engine Marketing, Inc.
Today, I am in Chicago attending a conference, rather than speaking at one, probably for the first time in ten years. David Meerman Scott, author of the New Rules of…
Read MoreSearch marketing meets econometrics
You know that a field is going mainstream when the experts start trotting out the $20 words to describe what’s going on. So, when both Bill Hunt, my co-author on…
Read MoreSmall businesses need Internet help, not hype
A lot of what I read in the internet marketing space has a particular ring to it. It seems to be almost always directed to one of two groups; those…
Read MoreThe most important part of a web site
Everywhere I go, small business owners pepper me with questions about how they can set up a Web site, or fix the one they already have. Each one has a…
Read MorePodcast with RSS Ray on search marketing
A couple of weeks ago, I stopped by the RSS Ray show on wsRadio to be interviewed about the second edition of Search Engine Marketing, Inc., which was released in…
Read MoreEconomics could revolutionize Internet marketing
I know the economy is down, but I keep getting these phone calls from potential clients who are looking for “the way out.” Increasingly, they seem to think the way…
Read MoreLinks for sale: What are you getting, anyway?
Those of you who have read Search Engine Marketing, Inc. know how I feel about buying links from sites to improve your search rankings. Buying links without full disclosure violates…
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