Today I had an epiphany of sorts. A revelation, if you will. The result of these great new truths in my life were the following; a panic attack, followed by…
Read MoreUncategorized
Why small businesses need search
Time was that there was no easy way to promote a small business. Everything cost buckets of money and that was the one thing that small businesses never had. If…
Read More
Podcast with SEO 101
Several weeks ago, I was able to sit down for an interview on SEO 101 on Webmaster Radio. It’s taken me quite a while to post this link, but I…
Read MoreChapter Excerpt for Search Engine Marketing, Inc.
Today, I am in Chicago attending a conference, rather than speaking at one, probably for the first time in ten years. David Meerman Scott, author of the New Rules of…
Read More
Search marketing meets econometrics
You know that a field is going mainstream when the experts start trotting out the $20 words to describe what’s going on. So, when both Bill Hunt, my co-author on…
Read MoreSmall businesses need Internet help, not hype
A lot of what I read in the internet marketing space has a particular ring to it. It seems to be almost always directed to one of two groups; those…
Read MoreThe most important part of a web site
Everywhere I go, small business owners pepper me with questions about how they can set up a Web site, or fix the one they already have. Each one has a…
Read More
Podcast with RSS Ray on search marketing
A couple of weeks ago, I stopped by the RSS Ray show on wsRadio to be interviewed about the second edition of Search Engine Marketing, Inc., which was released in…
Read MoreEconomics could revolutionize Internet marketing
I know the economy is down, but I keep getting these phone calls from potential clients who are looking for “the way out.” Increasingly, they seem to think the way…
Read More
Links for sale: What are you getting, anyway?
Those of you who have read Search Engine Marketing, Inc. know how I feel about buying links from sites to improve your search rankings. Buying links without full disclosure violates…
Read More
