Economics could revolutionize Internet marketing

I know the economy is down, but I keep getting these phone calls from potential clients who are looking for “the way out.” Increasingly, they seem to think the way out is Internet marketing. For my business, anyway, the only sign I see that the economy is tanking is that people that call have a tinge of desperation in their voice–an urgency that compels action now, rather than the old, “We have a task force looking into choosing a committee to consider putting that on the agenda for the senior executives for possible funding next year.” No, difficult economic times means that people are more willing to try something new, which is good for anyone in the Internet marketing business, as you can read more about in my new post on Internet Evolution, “Economics Could Revolutionize Internet Marketing.”

Massive Change in Internet Marketing

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Mike Moran

Mike Moran is a Converseon, an AI powered consumer intelligence technology and consulting firm. He is also a senior strategist for SoloSegment, a marketing automation software solutions and services firm. Mike also served as a member of the Board of Directors of SEMPO. Mike spent 30 years at IBM, rising to Distinguished Engineer, an executive-level technical position. Mike held various roles in his IBM career, including eight years at IBM’s customer-facing website,, most recently as the Manager of Web Experience, where he led 65 information architects, web designers, webmasters, programmers, and technical architects around the world. Mike's newest book is Outside-In Marketing with world-renowned author James Mathewson. He is co-author of the best-selling Search Engine Marketing, Inc. (with fellow search marketing expert Bill Hunt), now in its Third Edition. Mike is also the author of the acclaimed internet marketing book, Do It Wrong Quickly: How the Web Changes the Old Marketing Rules, named one of best business books of 2007 by the Miami Herald. Mike founded and writes for Biznology® and writes regularly for other blogs. In addition to Mike’s broad technical background, he holds an Advanced Certificate in Market Management Practice from the Royal UK Charter Institute of Marketing and is a Visiting Lecturer at the University of Virginia’s Darden School of Business. He also teaches at Rutgers Business School. He was a Senior Fellow at the Society for New Communications Research and is now a Senior Fellow of The Conference Board. A Certified Speaking Professional, Mike regularly makes speaking appearances. Mike’s previous appearances include keynote speaking appearances worldwide

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