What are you doing right now? Well, ok, you’re Googling ideas on how to push through your writer’s block. Or, you’ve stumbled across this article by accident. In that case,…
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Richard Larson
Richard Larson is the Marketing Manager at GoPromotional.co.uk, the leading UK promotional products company. He enjoys sharing his experience on a range of subjects to enable customers to increase their brand awareness through the use of promotional merchandise.
How Social Media Is Directly Affecting Your Mental Health
Are Facebook and Instagram changing our mental health? Do we look at the world and the people in it differently than we did before? Do we interact with them differently?…
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How To Reply To Online Reviews
Business owners often dismiss the importance of online reviews. However, according to Podium’s survey from last year, online reviews are actually important to brand reputation and consumers’ decision-making. Sixty percent…
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3 Ways Content Can Convert Social Media Fans Into Customers
Here’s the thing. Social media is a fantastic platform for promotion. You can reach a massive number of people in a matter of minutes. Ten years ago, marketers could only…
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Top 15 Online Marketing Tips and Tricks for Small Businesses
The Internet and social media provide small businesses with a great and accessible set of new tools, technologies and opportunities for success. Small business owners can now be more successful…
Read MoreTop Tips for Beginner Bloggers
So, you’ve decided to start a blog. If you’re anything like the average beginner blogger, then you probably don’t know where to start. Blogging is one of the best ways…
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How to Blend Your Content Strategy with Your Other Marketing Initiatives
Content strategy is an important factor in any company’s marketing initiatives today. Content isn’t an optional part of marketing strategy; it is integral and should be a central focus. Your…
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How Handcrafted SEO Can Generate More Sales
Search engine optimization is paramount for generating traffic to your site and improving conversion rates. Therefore, many companies have a SEO strategy. But, is it the right SEO strategy? Most…
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8 Ways to Use Chatbots to Boost Engagement on Your Website
Chatbots are the newest thing in marketing and they are taking the industry by storm. They have been gaining popularity in social media channels for a couple of years now….
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Why Marketers Are Embracing Live Videos
Nowadays, a great variety of brands are trying to gain the upper hand over their competitors by using a new marketing platform – live online videos. What is the reason…
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