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Your Next Big Step – Taking On The Vaccine

https://firpodcastnetwork.com/episode-52-crisis-expert-andy-gilman-your-next-big-step-taking-on-the-vaccine/

One of EE Voice’s most-played ― and most important ― past episodes featured crisis management expert Andy Gilman discussing communications in the face of COVID-19. Now, Andy joins the podcast to help listeners navigate the latest developments in our current COVID reality, using communications to overcome vaccine hesitancy and compliance. His team recently launched RESTART to help organizations navigate COVID-19 recovery, increase vaccine compliance and support public health.

These are complicated issues. But Andy explains how company leadership can view this challenge as an opportunity to strengthen company culture, improve morale and build trust.

Have a listen to learn more about confronting these challenges, and check out more about Andy’s team and work at CommCore Consulting.

Sharon McIntosh

Sharon McIntosh is a senior advisor for Consultants Collective as well as the president of And Then Communications. With more than two decades of communications experience, she has a passion for creating and executing new ideas to drive employee engagement at Fortune 500 companies. Now she’s turning her attention to helping other organizations great and small do the same. Her clients have included United Technologies, Otis Elevator, Toyota, Intercontinental Hotel Group, AbbVie, TEGNA media and AppSpace, among others. Most recently she served as PepsiCo’s vice president of Global Internal Communications, overseeing the company’s efforts to connect with its more than 274,000 employees worldwide. She and her team launched a number of innovative employee initiatives, including the company’s first social media training (SMART U), a social tool to share internal news externally and PepsiCo’s award-winning employee ambassador program. Before joining PepsiCo in 2004, Sharon spent seven years at Sears. Among her greatest contributions there, she launched a marketing strategy for all life events, ran user experience for the company’s e-commerce site and introduced the company’s first intranet. Prior to Sears, she worked at Waste Management, publishing more than 14 annual reports for various business units, managing shareholder meetings, drafting senior executive speeches and handling media relations.

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