Vimeo has been a relatively laid-back and clutter-free alternative to YouTube for more than a decade, popular with video creators and viewers. More recently, the company has been offering collaborative tools and stock video footage to help video creators and their clients produce videos more efficiently.
Enter Video Enterprise, a SaaS version of the platform intended to make it easy for large companies to get the most out of their growing video libraries.
According to Vimeo’s CEO, Anjali Sud, “while there are a couple of small, niche enterprise video companies in the market, none offer anything close to the scale we have. Our security features and support services are more sophisticated and advanced to support large teams.”
Vimeo Enterprise features include:
- Secure single sign-on to streamline log-ins and account management
- Branded private libraries described in the press release as “a lovely home for your on-demand trainings, all-hands, and more.”
- Analytics on engagement by employees, trainees, customers, prospects, and other viewers.
- Dedicated support
- Uptime SLAs
- Access to Vimeo’s production team for live events
- Live polling, Q&A, email capture
Using interactive video tools
Vimeo offers rudimentary interactive tools similar to the ones you get on YouTube. If you want higher-powered engagement — chapters, quizzes, shopping carts, personalization, deeper-dive graphics and other clickable options — you’ll need to look to third-party HTML5 players. HapYak and open-source h5p both work with Vimeo.
Worth a look
Most experts agree that it’s a mistake not to upload videos to YouTube, the world’s second largest search engine. But making videos available on YouTube doesn’t preclude using another distribution platform as the primary host. Vimeo Enterprise should be a worthy contender. The company is streaming a live demo on October 1.
