Rarely does B2B digital marketing convert prospects on the first point of contact. That means success will require engagement over time. Building the required relationship is not always easy. Prospects…
Read Morevalue chain
Is the web dis-integrating your value chain?
Don’t look now, but the web might be ready to eat your lunch. All around you, the carcasses of old profitable value chains lie, killed by the web’s ability to…
Read More