Lesson for leaders If you had told Google and Facebook when they went public in 2004 and 2012 that they would capture one-fifth of global advertising revenues in 2016…
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How to use customer data to develop marketing insights
Collecting customer data and analyzing it to gain customer experience insights is something only big businesses do, right? In fact, small businesses can and should collect valuable customer information, just…
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Digital fear or digital hope?
By many accounts, the oldest person alive now is Emma Morano—likely the only living person born in the 1800s. It’s mind-boggling to realize that the initial works on the New York subway system, the first…
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