At the top of a recent article titled “Attitudes Toward Information Signal Buying Effectiveness,” Gartner analyst Hank Barnes billboards this alarming headline 43% of Buyers Feel Strongly That Volume of…
Read MoreInformation overload
Shopping cart optimization tips
For most e-Commerce companies, webmasters, and digital marketers, the focus lately has been on ensuring that your website is mobile friendly. However, you still cannot ignore shopping cart page optimization….
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Is there such a thing as “too much data”?
Information is getting easier to gather as technologies evolve, but what do we DO with that information once we have it? Is there such a thing as too much data?…
Read MoreInformation overload: beyond better filters
Six years ago, NYU professor and author Clay Shirky, affirmed that “the problem is filter failure, not information overload.” The problem of having more information around than what we can…
Read MoreData, data everywhere, nor any drop to think
The IBM Big Data website claims that “Every day, we create 2.5 quintillion bytes of data — so much that 90% of the data in the world today has been…
Read MoreA skewed web: Innovation is in the outskirts of social media
As I discussed in my post last month, it’s a skewed Web out there. A multitude of online social filters were developed over the last 15 years to address our…
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