In a recent article, the IAB – Internet Advertising Bureau wrote that there is a more serious threat to online marketers than the potential loss of cookies. They neatly captured…
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Facebook ads vs Google adwords: 7 key criteria to decide
Consider these facts: Digital ad revenue in the U.S. grew by more than 20% last year to a record $72.5 billion. (IAB) Google and Facebook accounted for almost 100% of…
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