Sometimes a little knowledge is a dangerous thing. The moment a CMO truly discovers search they go on a domain name buying spree with the desire to buy every domain…
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Buy domain names for all your pages, products, and services
Major Hollywood movies have been having fun with domain names registered solely for a single movie. Yes, these movies often exceed $100M in costs, but they never used to have…
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Better built than bought – how to build your email marketing list
Buying an email list may seem like a great short-cut for growing your email marketing reach, but the chances of doing so successfully are small, and the potential damage is…
Read MoreDomain name registration strategy
Thinking of a great domain name, registering it or if unavailable, buying it from its owner, and possibly initiating trademark proceedings are the first steps to implementing a domain name…
Read MoreThe art of writing the perfect blogger pitch
Over the last five years that Gerris digital has been pitching bloggers on behalf of clients, we have learned a thing or two about how best to reach bloggers, how…
Read MoreHow to protect your trademark online
In the quaint old offline world, things move slowly. If you have a good name for your business or your product, you know exactly what to do. You do a…
Read MoreDomain expert Karl Volkman on the coming changes
Have you been keeping up with the upcoming sea changes in top-level domain (TLD) names? If you thought that we’d live with .com, .net, with a few .biz thrown in,…
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