You may have noticed that more and more sales management roles are adding “sales transformation” to their job descriptions. It’s not hard to see why. 99% of B2B buyers would…
Read MoreDigital selling
Making Your Differentiators Stick with Video
Think about the High-quality Deal If your company sells enterprise technology solutions, if pays to think of video in the context of the buying process. For surprising insights into buying…
Read More
Webinars are video. They need movement.
Findings from a recent report on lead-gen strategies from Ascend2: Most marketers think their social media tactics are increasing the quality of leads Most marketers are spending more on social…
Read More
Why COVID-19 Has Made Digital Selling a Priority
When it comes to digital transformation in B2B marketing and sales, marketing has led the way in recent years. But now B2B sales teams are finding that they need get…
Read More
