For many of us, COVID-19 has altered not just our ability to see family and friends, but also our working lives. Non-essential businesses have taken the responsible approach and, where…
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Chatbots in the Post-Pandemic Era
Joseph Weizenbaum, a venerated pioneer at MIT AI Labs demonstrated the first chatbot in 1966. He named her Eliza after the leading character in My Fair Lady. In the play, Prof. Henry Higgins transforms Eliza…
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5 Fraud Detection Strategies Every Ecommerce Store Should Use
The game continues to change in the eCommerce space as fraudsters get more intelligent by the day. There is a lot of risk exposure for eCommerce stores due to the…
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Big Data and Your Bottom Line
Billions of people around the world use and interact with e-commerce sites every day. In the process, data is accumulated at levels never before possible. Through collection and analysis of…
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Top Money Market Accounts for Businesses During COVID-19
Businesses are looking for any and all means of making money during the COVID-19 pandemic. One great way is to make your money work for you. Money market accounts are…
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Strategies for Businesses to Reclaim Lost Revenue From COVID-19 Business Interruption
Regardless of your industry, there’s a good chance you’re experiencing some level of business interruption from the global COVID-19 pandemic. Lockdowns and orders that non-essential businesses must close have severely…
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New Technologies Drive Trade Show Marketing Productivity
How to explain my longtime fascination with trade shows and business events? It’s because events often comprise the single largest portion of B2B marketing budgets, averaging 22%. And because, when…
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COVID-19 doesn’t have to ruin your B2B pipeline
The following is a sponsored article from our partner, SoloSegment The second quarter is often the peak time for you and other large enterprise B2B marketers to be out at…
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Augmented Reality Marketing Is Becoming Normal: 5 Applications to Consider
Augmented reality (AR) adds virtual elements into the real world, helping people have highly immersive and memorable experiences. According to statistics from International Data Corporation (IDC), worldwide spending on AR…
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4 Ways Startups Can Use Search Intent to Improve their SEO Game
Ask any experienced marketer and they will tell you that the key to selling anything is knowing what your customer is hoping to achieve. In the digital world, this means…
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