“Good-bye 2001. I won’t miss you. You were a very ugly year: one with breath so foul it would bring a buffalo to its knees.” I first published the above…
Read MoreChange & Transformation
Starting the New Year Right
Starting the new year right is probably more important this year than ever before. After all, 2020 was one of the most annus horribiles of the last century, and its aftermath continues…
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The Best Internal Communications Advice from Lessons Learned in 2020
What a crazy year! For those working in internal comms, it’s been nothing short of a rollercoaster, personally and professionally. Yet, we had some silver linings – and for Sharon…
Read MoreHow the Pandemic Economy will Shape Business in 2021
There are a handful of news events in 2020 that are sure to continue to have a profound impact on how businesses operate as we enter 2021. More than likely,…
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Talend CMO Lauren Vaccarello on Rethinking B2B Marketing During COVID-19
Lauren Vaccarello’s first year as CMO of Talend has been about resilience, psychological trust and safety, along with frequent quick pivots. The former marketing executive at Salesforce.com and Box and host of…
Read MoreAddressing The Brain Drain of Female Talent
She’s considering pausing her career. My brother, a single dad who lives with our recently widowed father, is doing all he can to juggle school and work and the demands…
Read MoreMitch Ratcliffe on How COVID-19 is Making All Marketing Local Again
Mitch Ratcliffe is a business, product and content marketing leader with 35 years of experience in local media, technology marketing, online and broadcast publishing. Among the successful businesses he’s helped launch…
Read MoreThere are Years that Ask Questions, and Years That Answer
Here’s some of my favorite reading and listening to help reflect on meaningful words and ideas that can help shape who we are. All pieces offer varied and thoughtful points…
Read MoreAnyone Can Learn to be a Better Leader
COVID cases continue apace. The implications for this are unfolding, as they are in communities across the US and internationally. Our thoughts of late have centered on the need for…
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A Purpose-Driven Revolution Awaits. Are you Ready?
A purpose-driven company. For years, a company’s purpose meant increasing shareholder value, displacing competitors, increasing margins, and improving the bottom line. Ironically, a singular focus on those data points will…
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