Customer data is one of the most important parts of your business success. If you’re not already using a customer relationship management (CRM) platform to collect and manage the data,…
Read More
Megan Totka
Megan Totka is a freelance writer, business expert and consultant. She was the marketing & editorial director at ChamberofCommerce.com for over a decade.
As a business expert, she specializes in reporting the latest business news, helpful tips and reliable resources, as well as providing business advice. She has significant experience with the topic of business marketing, and has spent several years exploring topics like copywriting, content marketing, list building, social media and any hot topics to help businesses run their business successfully.
When she's not writing articles to educate businesses on the vast importance of building up their web presence, she likes to keep her finger on the pulse of the latest small business products, services, apps and other reviews.
With a strong suit for managing business partnerships and developing partner relations, she often cultivates topics around the partnerships she's established by reviewing and highlighting what makes each business unique. She prides herself on keeping up with the diverse variety of services each business specializes in to spotlight new offerings.
Is there such a thing as “too much data”?
Information is getting easier to gather as technologies evolve, but what do we DO with that information once we have it? Is there such a thing as too much data?…
Read More
What’s new in content marketing?
Content marketing is the technique of generating and distributing valuable and relevant content in order to attract, educate, and obtain a target audience with the goal of driving profits via customer…
Read More
4 ways a website redesign can improve your digital marketing NOW
Looking for a way to boost your digital marketing efforts? Take a good look at your website, as it’s one of the easiest things to tweak to instantly improve your…
Read More
6 ways to create content that will go viral
There’s one thing we have seen over the last few years, and it is that compelling content will “go viral.” While there isn’t a magic formula to follow to make…
Read More
Lead generating machine: is your website actively helping your business grow?
Your website, when done right, can be one of the most effective lead generation tools in your arsenal. But not just any landing page design will get the job done….
Read More
Make the most of your CRM this year
Maybe you started working with a CRM last year, but you didn’t get it set up in the most efficient way to meet your business needs. Maybe it’s one of…
Read More
Drone video, 4K TV and more: Video marketing trends for 2016
Video digital marketing has yet to hit its peak. By 2020, analysts predict that video will represent 80 percent of all internet traffic, a rise from 64 percent in 2014….
Read More
6 Effective tools for SMB that integrate with your existing SaaS
These days, the buzzword is “integration.” As in: how can small business tools work together to get more done? With so many apps and software programs out there, it’s essential…
Read More
Four apps to boost the speed and strength of your startup
“Faster than a speeding bullet. More powerful than a locomotive. Able to leap tall buildings in a single bound.” That’s how the old Superman television show was introduced each week…
Read More
