Content marketing can only be effective if the content you’re producing is relevant and informative enough to attract your target audience and hold their attention. Relevance will most certainly depend on…
Read MoreTarget audience
Get into your buyer’s psyche to create relevant digital marketing
A deep understanding of your target audience will do more to shape your digital media marketing plan than nearly anything else. The more specific you can get, the easier it…
Read MoreWhy Internet marketing is just getting started
Someone said to me today, “It must have been great to be part of Internet marketing from the beginning.” Well, it has been. But in truth, we’re still at the…
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