Local businesses have a very pragmatic attitude about branding: they ignore it. Many of them are more worried about meeting payroll, making rent, paying taxes, and other cash crises than…
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How to use customer data to develop marketing insights
Collecting customer data and analyzing it to gain customer experience insights is something only big businesses do, right? In fact, small businesses can and should collect valuable customer information, just…
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8 commonly overlooked ways to make social media work for you
Are you getting the most out of social media? We’ll safely assume that you and your business are using social media. You probably have Facebook, Twitter, Instagram, and Google Plus…
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