Most people think “branding” is simply about creating a catchy, memorable name for a product, service, organization, and even people. However, branding is much more complex. Good branding starts with…
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Visionary briefings: How to lead with exponential growth
Lesson for leaders As many technologies start exponential growth and combine with each other, your opportunities multiply. Here’s your briefings on how to use this to take the lead:…
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Don’t admit that you are old in digital marketing
With a new year dawning and 2016 in the rear view mirror, I am recalling a recent article that explained that “no one in tech will admit they are old.” Well,…
Read MoreMarketers must be professional speakers
These days, marketers must do whatever they can to distinguish themselves and their companies. We talk a lot on this blog about how to do that in social media, in…
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