We often talk about social media marketing, and extol the virtues of YouTube videos, blogging, Twitter and many other ways to get the message out. And those things are all…
Read MoreSocial Media Marketing
Google’s YouTube Money Pit
Everywhere you look, you read more reports of just how much money Google is hemorrhaging from YouTube. The servers, the storage, the bandwidth, oh my! The speculations on Google’s sinkhole…
Read MoreDo You Hear What I Hear?
Readers of my posts know that I am a career sales professional. Aside from the occasional foray into other areas of work I have been in some form of selling…
Read MoreWhat about the Risk of Social Media?
A lot of clients pose this question for me, especially the corporate folks. Many of the folks that ask me about it don’t really need the answer for themselves, because…
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Using Google strategies for Facebook ads
Everyone has been watching Facebook to see if it can monetize its enormous traffic to become a going business. And the focal point of that monetization effort is advertising, just…
Read MoreSocial networking, Bing, web analytics, and sex
According to a recent study published on Advertising Age digital, everything someone does or doesn’t do while Social Networking online says something about him or her, not from what they…
Read MoreFacebook Fans: The Ultimate Misnomer?
Facebook is getting some serious attention these days and for good reason. There are some interesting ways to stay in touch with your friends and reconnect with some people that…
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Market researchers need the opposite of a blog
OK, I get it it. You probably haven’t spent much time considering the question of what the opposite of a blog is. But Genevieve Bell has. She is working on…
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How social media listening helps your search marketing
I frequently talk to clients about how they can use the services of Converseon to listen to the subjects that customers talk about in social media. Lots of companies are…
Read MoreThe biggest secret of social media is free
Are you afraid of unleashing your employees in the world of social media? You might not need to be. To find out the no-cost secret that successful social media companies…
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