Lesson for leaders Publishing’s plight is clear: continuing today’s publishing platform is a recipe for disaster. Tomorrow is not just another day. A global digital transformation is underway. Publishing’s…
Read Moreproject management
Don’t admit that you are old in digital marketing
With a new year dawning and 2016 in the rear view mirror, I am recalling a recent article that explained that “no one in tech will admit they are old.” Well,…
Read MoreCan your marketers tell a test from a product?
Depending on what kind of business you are in, this could seem like a stupid question. If you sell consumer packaged goods, clearly you can tell the difference between the…
Read MoreA bad process is like a flat tire
Does doing it wrong quickly mean going slowly? I don’t think so. Instead, apply the get-‘er-done mentality to the sources of drag on your project to make your projects successful….
Read More