Deep in the user agreement, I signed with DirecTV was a language that allowed them to change the channels they offer me and the price they charge me each month,…
Read Moreconversion rate optimization
How to Make Your Content Convert
How much content have you created and curated for your business in the past twelve months? If you’re like most companies, you’ve dedicated a significant chunk of time and money…
Read MoreEveryone says their marketing is “data driven”
I used to like the term “data-driven marketing.” I really did. But I kept running into people telling me that they were doing data-driven marketing when it just didn’t seem…
Read More