When I was entering the workforce during the early 1990s in Brazil, it felt like a transition from an analog world to a digital paradise. After years of a rigid…
Read Morecommunications
Ten tips for customer reactivation
Are you looking for the best ways to reactivate dormant customers and reduce churn? Here’s a roundup of the ten most effective practices today, in both business and consumer markets….
Read More
Social media strategy leaders: Sarah Nilson
Welcome to the next post in a series celebrating leaders in social media strategy. These professionals are pioneers, laying the groundwork for future marketers. I’ve spoken with leaders in many…
Read More
How storytelling can shape the corporate brand and culture
Technology has transformed our world into a data-obsessive circus where information is unbelievably accessible, connectivity is constant, and unpredictable events always surprise and engulf us. Call this extreme clutter and…
Read More
