Readers of my posts know that I am a career sales professional. Aside from the occasional foray into other areas of work I have been in some form of selling…
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Is your head in the cloud?
You hear lots of talk about cloud computing, but is it really practical? It might sound cool and many cloud computing services are even free, but can you talk your…
Read MoreWhat about the Risk of Social Media?
A lot of clients pose this question for me, especially the corporate folks. Many of the folks that ask me about it don’t really need the answer for themselves, because…
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Using Google strategies for Facebook ads
Everyone has been watching Facebook to see if it can monetize its enormous traffic to become a going business. And the focal point of that monetization effort is advertising, just…
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Use caution when buying search marketing services
This will not be an unfamiliar cry from people who have read my posts before, wherever that may have been. I am sure I have used the words caution, sales,…
Read MoreThe Internet: The thing that ate marketing?
Sometimes I think that traditional offline marketers look at the Internet like the title character of some monster movie–the Internet is the thing that ate marketing. It doesn’t have to…
Read MoreFacebook Fans: The Ultimate Misnomer?
Facebook is getting some serious attention these days and for good reason. There are some interesting ways to stay in touch with your friends and reconnect with some people that…
Read MoreWhy Internet marketing is just getting started
Someone said to me today, “It must have been great to be part of Internet marketing from the beginning.” Well, it has been. But in truth, we’re still at the…
Read MoreDo small businesses “get” the Internet?
For several years now, I have been talking to anyone and everyone about how the Internet is the great equalizer for small and medium businesses. It can help the little…
Read MoreAre you scaring PR people away from social media?
If you’re reading this blog, I suspect that you “get it.” Maybe you’re not an expert at Internet marketing, but if someone asks you about, you don’t involuntarily drool as…
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