Because we find that sales and marketing leaders focus on lead generation instead of demand generation and full funnel marketing, I have interviewed our resident challenger social selling expert, Ian…
Read MoreBusiness model
How can you outperform the winners-eat-everything digital economy?
Lesson for leaders How will you exceed the new winners-eat-everything digital economy? You must surpass the world’s billion-user platforms that are eating the digital world, and as Amazon shows, advancing far…
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Lead exponential digital growth through publishing and advertising
Lesson for Leaders Advertising is the Internet’s main business model. How can publishers exceed the lost advertising revenues and content displays taken by dominant platforms like Google and Facebook? How…
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Social media strategy leaders: Hester Tinti-Kane
So far, I have done one interview in the Leaders in Social Media Strategies series. Before introducing you to other leaders, I thought it might be valuable to pause…
Read MoreSurviving disruptive technology
As new technologies come along and threaten existing business models, those in leadership roles are often perplexed as to what actions they should take. One approach is to either ignore…
Read MoreOn the web, there are no new business models
Are you using (or worse, working for) a dot-com company searching for a new business model? You know the kind I mean. There are lots of users, but no sign…
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