Let me just state for the record that I have never hated agencies, and I know many good ones. I certainly don’t hate them now that I own one myself….
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50 Facts about online consumer behavior not to ignore
81% of consumers research online before buying. (GE Capitol) If the goal of marketing is to reach the consumer at moments that most influence their buying decision, then understanding online…
Read MoreDon’t just buy whatever your agency is selling you
This past Friday, I was chatting with a friend who just started working for a luxury brand consulting firm when she asked, “Do you Twitter? I’m just asking because it’s…
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