If you can’t use a tool you won’t use a tool. Gmail is so much easier to use than even Hotmail, AOL mail, Yahoo Mail, and especially Eudora, Thunderbird, and…
Read MoreChris Abraham
IF you haven’t THEN you should use IFTTT for social
While some of you have been doing amazing things once and then allowing IFTTT work for you forever since December 14, 2010, this article is for the rest of you who…
Read MoreTools I use to amplify social campaigns
I am surprised how much of a one-man band I have become through social media thanks to a little help from my friends. Here are the top social media applications…
Read MoreGoogle has carnal knowledge of social
Twitter and Google have made amends. In the past, this was not the case. Before then, Google built its real-time-web on the immediacy of Twitter, drinking deeply from the nowness…
Read MoreEnterprise gamification is a spoon full of sugar
“Just a spoonful of sugar helps the medicine go down In a most delightful way” — Mary Poppins There are two things that your employees really hate that are essential to…
Read MoreGoogle Search is more Rain Man than Beautiful Mind
It’s a little known fact, but something I try to remind everyone all the time, that Google Search has a lot of common with Dustin Hoffman‘s character in Rain Man, Raymond Babbitt….
Read MoreInternet marketing abhors a closed door so open a window
Summary:Never paint your visitor into a corner. Never leave your visitor hanging. If you don’t offer everyone who visits you an opportunity to take another step towards you, you’re doing yourself…
Read MoreDon’t make it so difficult to get directly in touch with you
Summary: even if you and your staff really hate having your inbox filled with spam, you’re cutting off your nose to spite your face if you’re not making it as easy as…
Read MoreSearch isn’t about search anymore, it’s about social
Search will never be the same as it was as recently as a few years ago. Google is severely penalizing sites that are buying links or are invested in private…
Read MoreCan Google find you in your online store?
With a little technical skill, it’s cheap and easy to build a self-running, autonomous, online store. And then, it’s cheap and easy to build a hundred more. Since eCommerce doesn’t…
Read More