I thoroughly enjoyed my time today at the Digital Marketing Symposium, held in Times Square in New York City by Richmond Events. You can check out the slides for my…
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Why web marketing favors small business
If you’ve spent your marketing career toiling away in small businesses, and never having enough money to really do your marketing right, fear not. You have enough money now. The…
Read MoreWorking your way through web fears
Yesterday, I spoke about how we need to overcome the fear of being wrong to really succeed on the Web. Coincidentally, I had lunch with a market research pioneer yesterday…
Read MoreDo web shoppers care only about deals?
A client expressed his heartfelt belief today about what his Web customers are like–they care only about a deal. They seem to tune out any information except for a direct…
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