During last month’s webinar on how to use web analytics and search marketing, Rob Petersen, Mike Moran, and I talked about how offering sharable content to your customers boosts both…
Read MoreKiss your line-of-shame smack on its social media lips!
If you want to build your brand online circa 2013 from scratch, you need to kiss your own personal shame on the lips through the protective glass that is the…
Read MoreTurn social into your own personal media empire
If you read your local newspaper or a typical magazine, you’ll realize that most journalism is specialized. You have your columns, reporting, reviews, editorials, letters to the editor, and ombudsman;…
Read MoreIt’s a small (online) world after all
First, a little recap about what I do for a living. I work for Page One Power who is a link building exclusive company. I work full time for them…
Read MoreIn praise of social media mediocrity
My advice for blogging and social media marketing alike is as follows: 20-minutes-a-day with an hour once-a-week. If you spend any less time than that, you’re really not a content…
Read MoreEngaging Employees to Share Corporate Social Media
Yesterday, Glenn Gaudet of GaggleAMP presented our latest Biznology® Webinar about how to amplify your corporate social media messages. With the introduction of social media, companies were provided an army…
Read MoreChannel your exceptional SXSW social mojo all year long
Most agencies identify with the saying, “the cobbler’s children always go barefoot” — except during SXSW when even the most frugal practitioner doffs their sack cloth and dons their dancing…
Read MoreIs Social Media Security Out of Your Hands?
I read an interesting article from the New York Times this week. It was about the problem of social media accounts being hacked and hijacked and something bad happening to…
Read MoreFive apps that do the marketing work for you
What if I told you that there is a way to do less work but actually reach more people with your company news, products and services? Interested? While I cannot…
Read MoreYour fans want to know exactly how you did it
People are obsessed with process. How did you get to where you are and learn what you know? That’s why YouTube is an obsession: it’s all about “how you do…
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