I’ve said it many times before: if you want your Twitter profile to be strong and if you want to develop both influence and clout, you’ll need to prune your…
Read MoreSocial Media Marketing
Debunking myths around sales videos for business
In this Biznology webinar recording, Robert Weiss gives tips for creating videos for all different types of situations. Robert wasn’t able to show the videos in the presentation because of…
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Launching your social campaign with guns blazing!
When I have a client that needs something launched in a big way I go at it with guns-blazing, concurrently pimping their social networks using ManageFlitter, buying followership if their…
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SOCi allows me to load up on topical social content and then let go
For the last three months I have run three bandit social media profiles for my local kickboxing gym because the owners are not interested in maintaining profiles for each of…
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Becoming a reddit Internet sensation
I’ve unlocked the code to becoming an Internet sensation on reddit because I’ve become an Internet sensation on reddit! Back in 2012 I wrote both Reddit is the 800-pound Gorilla in…
Read MoreWhy the new never completely drives out the old
I was speaking to a very smart client this week responsible for answering customer questions for a large company. (I am seeing several clients start to treat their “support” team…
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Unique locations deserve unique profiles
Back in the beginning of March I wrote Build a Page and Profile for Absolutely Everything. It was about how I wouldn’t take no for an answer when it came to…
Read MoreScarcity and what it means to online marketing
As marketing people, we are often reminded of the principles of supply and demand. With the advent of digital marketing we’ve become pretty good at applying market timing (right time,…
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Build a page and profile for absolutely everything
Summary: if you have multiple locations and/or multiple products, you need to create social media channels for every single one of them. If you have several 9Round franchises in Northern…
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Why 9Round should be using SOCi for social media management
OK, this may well be my weirdest post ever, so bear with me. This isn’t actually happening; it’s theoretical. SOCi is a former client and 9Round is my new HIIT kickboxing…
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