The 99th week of my unemployment was also the week of my first day in a new job. I won the remember me game. I think of this as I…
Read Moresocial networks
How does a company use its Twitter identity?
Friday, I presented at a private event for IBM’s marketing teams worldwide, on the subject of the Digital Marketing Challenge, where I explained how to make the case for more…
Read MoreSocial networking, Bing, web analytics, and sex
According to a recent study published on Advertising Age digital, everything someone does or doesn’t do while Social Networking online says something about him or her, not from what they…
Read MoreLinkedIn gets the “old school” stamp of approval
While I am not old by any stretch of the imagination, I definitely fall on the “I did not grow up with the internet” side of the ledger. All that…
Read MoreFriends, Acquaintances, and Followers
I have lots of friends. Well, at least Facebook tells me I do. I don’t think I’ve ever asked anyone to be my friend on Facebook (certainly no more than…
Read More