Don’t know if you caught the announcement this morning, but DataSift is now partnered with Tumblr to distribute Tumblr posts to all of their subscribers. Sure, you have heard of…
Read Moresocial media
Content marketing, SEO, and social media – friends, enemies, or frenemies?
Content marketing, SEO and social media are frequently mentioned at the same time during planning meetings and lumped together when people talk about “doing digital.” But are they really compatible…
Read MoreMy social media marketing posts from 2011
I am traveling this week so I have decided to spend my blogging time aggregating some of my favorite Biznology blog posts. I have been writing for Biznology every Tuesday…
Read MoreMy beef with LinkedIn or Social Media limits personal brands
As someone who has spent most of her career in Marketing, I often give presentations on branding and reputation management. Sometimes this is in the context of company brands…
Read MoreOvercoming a dry spell: 8 sources for blog inspiration
Sometimes the best blogging ideas come from creative places. The next time you get caught in a blogging rut, look to these eight places for some guidance. Blogging is a valuable…
Read MoreOwning Google Search is so easy–yet very very hard
A couple years ago, SEO held a lot of secrets. But, no more. If you earn a lot of money in the United States, it behooves you to hire the best…
Read MoreContent marketing – how strategy supports success
We love to hear clients talking about social media, SEO, blogging and email marketing, but too often the conversations we hear center on “doing” social media, for example. “Pinterest is…
Read MoreAre you trying to help your customers? Or fool them?
You’ve probably heard about this social media stuff on the Interwebz. Your customers are talking about you when you screw up. You heard about that, right? Well, it means that…
Read MoreThe Cambrian Explosion and our obsession with “the next big thing”
You’ve heard it before, perhaps with different words. Gartner defines the “Nexus of Forces” as being “the convergence and mutual reinforcement of social, mobility, cloud and information patterns that drive…
Read MoreMarketers as Social Evangelists
When Web 1.0 first came to prominence, most companies were challenged by how to adapt their traditional business models to take advantage of web technology. While the idea of promoting…
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