Securing an investment from an angel fund or a VC business can be a vicious cycle. Investors love businesses that make money, and these are exactly the kind of startups…
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On the limited value of branded content
Those who have read our book Outside-In Marketing: Using Big Data to Guide Your Content Marketing know we approach the problem of content marketing head on. Here is my definition…
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How do you migrate to a new site search engine?
Recently, I shared how I have become very popular recently because Google has withdrawn Google Site Search. Many large companies who were using it as their website search engine recoiled…
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